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About Theo Long

Theo Long

Theo Long grew up in Jacksonville, Illinois and was attacked by a dog in the sixth grade; the assailant managed to remove some flesh from his rear end. He moved past this tragic event and eventually moved on to the University of Illinois. He graduated in 2002 with a degree in English. He spent some time in Chicago and Indianapolis before returning to Urbana. He currently works full time.


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88 Broadway Livens Up Lincoln Square

piano.jpgEarlier this month, Urbana became home to a new restaurant/dueling piano bar named 88 Broadway. After two years of planning, owner Doug Larson was finally able to bring his vision to fruition. Located inside the south entrance of Lincoln Square Mall, the restaurant seems to galvanize the otherwise dormant mall once the retailers shut down for the night.

I sat down with Larson and his general manager, Luke Henry, to ask them about the newest addition to downtown Urbana’s nightlife. Larson’s idea was to create a contemporary atmosphere that would be accessible for business lunches, casual dinners and raucous sing-a-longs late into the night. They also desired to create a diverse atmosphere that would be accessible to all age groups. “We would like to have a dinner atmosphere similar to Biaggi’s, but not out of reach as far as prices go,” Larson stated. Henry added that most mixed drinks and drafts are only $3, so that no one feels that 88 Broadway isn’t affordable.

If you go to their website, you can view their menu and you can see that he isn’t lying. Their appetizers, salads, sandwiches and pizza are all under $10. Their specialty, though, is their fondue menu. They have chocolate, cheese, and meat fondues which range from $10.99 per couple to $34.99 per couple. Come a little early if you plan on having the fondue though; the last orders go in at 8 p.m.

I haven’t had the opportunity of dining at 88 Broadway yet, but I have been able to have some drinks and watch the dueling piano players on two separate occasions. My first visit was opening weekend and the place was packed. I arrived at about 8:30 and it was kind of quiet. The performers were just slightly audible to me. I made the comment to my friend, “Man, this better pick up. I want to hear some loud Elton John and some cussing soon, or I’m out.” Well, after four more drinks, the lights dimmed and my wish came true. Numerous audience members were berated in front of an increasingly drunken crowd. Girls were up dancing, shots were being taken and my friends were all singing in high pitched voices to songs from the Grease soundtrack.

The highlight of the night came when a 21-year-old birthday boy was called down to stand by the pianos. After calling his name, I saw him run down the ramp from the bar towards the stage. I don’t even think he was drunk, but he somehow managed to fall face first into a table below. After a few seconds he popped back up, threw his arms up in the air and made his way to the stage. He had already embarrassed himself enough, but still the guys on the pianos managed to make matters worse by singing a song about his little weenie. He’ll never forget that night, I’m sure.

My second visit was a little less eventful. I went there last Saturday night with my same friends, and we all left there feeling a little disappointed. We attributed our disappointment to the pianists and their crowd interaction. There were three new players that night, each of them being less enthusiastic and less interactive with the crowd than the opening weekend’s musicians. It seemed like the guys we saw the second weekend were more interested in playing the songs to show off their skills and less interested in getting the audience singing along. It was still a fairly good time, but just not as climactic as it was on my first visit.

In order for 88 Broadway to make a name for itself, like the Big Bang of St. Louis, they are going to need a talented cast with tons of energy (shows can be seen Wednesday through Saturday starting at 9:30 p.m.). Right now they are trying out numerous local players each week until they find who they’re looking for. What they want are people who are enthusiastic, energetic, diverse, spontaneous and talented. If you or anyone else is interested in auditioning, all you have to do is get in touch with Luke Henry by emailing him at luke@88broadwaybar.com. People who have stage fright need not apply.

I think that 88 Broadway has a lot of promise for downtown Urbana and I encourage anyone who likes to sing out loud in their car or shower to stop by and see a performance sometime. I didn’t think that I would be singing along, but once I heard the teasing of Journey’s Don’t Stop Believin’, I had to sing. I felt like I was in the Drunken Clam with Quagmire, Joe, Peter, Cleveland and the rest of Quohog, but no, I was just drunk in Urbana, making an ass of myself. I wasn’t the only one though.

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Comments (4)

Posted by: josh
Wednesday, July 30, 2008 12:20 AM

Lincoln Square needs to be torn down. I know it's off the topic, but any time Lincoln Square is mentioned that's my first thought. I think even our historic building preservationists would agree.

Posted by: TR
Wednesday, July 30, 2008 8:04 AM

plus, they managed to have long-term fixture Bill removed from Lincoln Square Mall after 15+ years. Cheers!!

Posted by: Teresa
Wednesday, July 30, 2008 3:22 PM

We tried to visit this place, but I'm afraid they didn't get off on the right foot with me.

After all of their opening day advertising (the web as well as the newspaper) we decided to give it a try. Showed up about 7:00 only to be told, sorry. They weren't taking any more people that night unless they had reservations. I would have thought a smart business owner would reserve a portion of a restaurant on opening night to the public and the rest to reservations. The hostess may have been overwhelmed, but she wasn't what I'd call very friendly or sympathetic, either. Not even a smile to go with her "go away" attitude.

I got the feeling they were mutton dressed as lamb, but they sure fell short as even that as far as I'm concerned. Pretentious with nothing to back it up.

We've been to 3 other dueling piano bars across the country, but it's going to be a long time before I give this one a try again.

Posted by: JeffB
Sunday, August 3, 2008 1:08 PM

I'm wasn't sure what to make of this place, but we gave it a try last night mostly because we wanted to go to the Rose Bowl later in the evening.

I have to say, the $5 cover they were asking for was a bad start considering it's a brand new place and they are sort of a restaurant. For me though, I'll never get past the fact that it is just planted into the middle of the incredibly ugly unchanged mall ascetic that is Lincoln Square. Seeing the generic tables they spilled out into the mall walkway outside the bar was kind of gross looking and really did nothing for me also. We sat at one of those tables at first and got no service for 10 minutes before we finally went inside and found a booth. The inside is quite nice and you can tell a lot of money was spent but again, looking straight ahead from the booth we were at I was basically just staring at the Hallmark store across the way.

I was pleasantly suprised by how crowded it was though and how much people seemed to get into the piano bar atmosphere. There certainly is nothing like it here in C-U so I think it's probably going to be a nice additional option for many people who feel out of place in say other downtown Champaign or Urbana bars. It was way too much like listening to my worst nightmare of 1979 FM radio though. "Cheeseburger in Paradise" is bad enough normally, but with dueling pianos it tends to make me a bit suicidal. Other that that, it was one predictable song after another.

One last note is that the menu looked very very good (outside of the fondue that is) so we'll be back to eat maybe when the piano's aren't quite so buzzing. Sadly, though we got there at 10:30pm the waitress said the kitchen was already closed? Really??? I don't understand why they'd close it so early on their first weekend or whatever but what the hell do I know?

All in all, fun was had at this place to some degree (anywhere with drinks usually seems alright after an hour for me though), but much more fun was had at the Rose Bowl afterwords. Comparing 88 Broadway to the Rose Bowl is a little unfair as they are very different places, but I'll take slow dancing with the wife to a great live band doing The Flying Burrito Brother's "Sin City" over dueling piano's doing 12 different Elton John songs over the course of an hour.

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